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May 03

Union Creates Touch Screen Experience for New Discovery Place Exhibition


In: Recent Work

by Union

Charlotte-based digital agency, Union, was hired by Discovery Place to create a unique, interactive touch screen experience for its new exhibition, Think It Up. The exhibition, which opened to the public on May 1, 2010, includes ”thought studios” that facilitate engagement in the process of innovation.

This digital technology allows participants to experiment with stop motion animation as well as digitally document their innovative creations. Sharing is also a large component of the experience so we created separate viewing stations within the exhibition and a mini-site to showcase the inventive work produced by participants, and to provide inspiration to newcomers.

We wanted to be able to collect and view all the great innovative ideas that will be created in this new exhibition, which is part of the largest renovation in Discovery Place’s history,” said Sarah Macey, director of exhibition design for Discovery Place.

“We selected Union as our partner for this project because of their expertise in creating great interactive designs and user-friendly interfaces – an essential component for a tool that will have a high volume of use." This is not Union’s first project with Discovery Place. Union also designed the hands on science museums’ websites: discoveryplace.org, charlottenaturemuseum.org and discoveryplacekids.org.

Known for producing memorable, high quality work that creates buzz and delivers exceptional results for its clients, Union is an award-winning digital agency based in Charlotte, NC, specializing in interactive web development, online marketing and mobile applications for ambitious and progressive companies. For more information, please visit union.co.


UNION is a full-service digital agency. We create experiences that help brands thrive. We believe to be relevant in today’s marketplace, brands must lead with a digital-first philosophy. We craft engaging digital experiences and integrated campaigns that are built on strategy and driven by data. At the heart of what we do is help brands create meaningful and enduring relationships with highly connected consumers.

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