So, I was catching up on what JT Helms has been up to by reading his blog. JT used to work with us, before he upped and moved to Chicago last year. (Please come back JT!) And I came across this wonderful video clip that I think does an amazing job of describing the designer/artist point of view. I wouldn't do the clip justice by trying to recap it. Just watch for yourself: Hillman Curtis - Artist Documentary Series: Paula Scher.