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Union

Jun 14

Press Release: Leading Digital Agencies UNION and Myjive Merge

In: Company News

by Union

CHARLOTTE, NC - Charlotte-based digital agencies UNION, LLC and Myjive, Inc. today announced the two organizations have merged, creating a new digital marketing powerhouse which will maintain the UNION brand name.

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Sep 24

The Anatomy of a Search Engine-Friendly Blog Post

In: Strategy Insights

by Union

Most businesses understand why blogging is good for their Google rankings, however, they don't necessarily understand how to create posts that help increase their search engine profile.

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Jan 07

ACN Digital Platform, Building Reputations

In: Recent Work

by Union

ACN, the world’s largest direct seller of telecommunications and essential services, has a unique business model that gives individuals the opportunity to build their own business by offering everyday services (think phone, Internet, home security/ automation, etc.) to Residential and Small Business customers. Referred to as IBOs (Independent Business Owners), individuals cultivate their own home-based business without large investment or risk - and they receive the complete support of the ACN network.

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Dec 06

It's Jingle Bells, Union (formerly Studiobanks) Style...

In: Company News

by Union

For our fifth annual Domain of Cheer trademark pending, we flipped a few switches and turned up the music in order to deliver some much deserved light relief.

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Oct 01

Horizon Eye Care Website, visibly clear digital strategy

In: Recent Work

by Union

As the region’s premier provider of full-service vision care, Horizon Eye Care is well-known for its highly specialized team of industry-leading doctors, as well as its commitment to offering the latest, most innovative technology in vision care. Horizon is beloved by their current patients, but the doctors serving them realized they could be doing more to attract new patients who aren’t familiar with the company. They wanted to improve brand awareness for this population of potential new patients, and decided a more robust digital platform was the recipe for success.

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Sep 03

Real Time Content Website, Innovation station

In: Recent Work

by Union

With a unique and innovative adaptive digital presenter platform, Real Time Content is at the forefront of digital video communication. By using efficient segmenting and smart storyboarding, as well as gathering viewer profile information, the company creates digital videos that have customized presenters for each individual viewer – pretty cool! Given the cutting-edge nature of their services, Real Time Content realized they needed a digital partner who could help increase awareness of their products and overall brand. They needed a functional digital platform and streamlined messaging.

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Aug 06

Hendrick Heritage Microsite, Celebrating the Hendrick heritage

In: Recent Work

by Union

200 wins. That’s a lot of smiles, a lot of satisfaction, and a lot of celebrations (a lot of gas, too!). And that’s exactly what the Hendrick Motorsports racing team achieved in May 2012. So when Hendrick wanted a site to commemorate this exciting 200th win, we knew we needed to create something really special.

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Jul 02

Bojangles' Reservation System, Reserving Some “Bo Time”

In: Recent Work

by Union

Bojangles' is famous for fresh chicken, made-from-scratch biscuits, and delicious sweet tea…but not necessarily for its online presence or digital marketing campaigns. So when the company came to Union (formerly Studiobanks) and said they needed a way to run new promotions and drive in-store foot traffic through online marketing channels – we put on our thinking caps (and ordered a round of biscuits for inspiration, of course). 

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Jun 04

JustFab Community Microsite, The strategy behind being fabulous

In: Recent Work

by Union

A creative company designed for people who love shoes as much as Carrie Bradshaw on the hit show “Sex and the City,” JustFab knew exactly how to speak its target audience’s language. Here’s how it worked: Shoe fanatics got a one-month subscription to the site, answered some basic fashion questions, got matched with a personal stylist who used their answers to pick a selection of shoes for them, and ordered their favorite pair for just $39.95. They got some of today’s most popular shoes, hand-picked for them, and at a “fab”-ulous price.  

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May 07

GUNK Digital Marketing Campaign

In: Recent Work

by Union

Gunk® is the leader and most trusted name in the engine cleaning and degreasing industry. But Gunk wanted people to know that its cleaners can tackle more than just a dirty engine. Its loyal customer base – and the new customers it was hoping to attract – weren’t getting the whole story. The toughest engine cleaner in America needed to be reintroduced to a new generation of grease monkeys.

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About UNION

UNION is a full-service digital agency. We create experiences that help brands thrive. We believe to be relevant in today’s marketplace, brands must lead with a digital-first philosophy. We craft engaging digital experiences and integrated campaigns that are built on strategy and driven by data. At the heart of what we do is help brands create meaningful and enduring relationships with highly connected consumers.

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