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Katie Fogarty

Nov 24

Digital Marketing Tools: Top 10 Thanksgiving Apps

In: Strategy Insights

The UNION team would like to wish everyone a happy Thanksgiving! We love this time of year — getting together with family and friends, eating lots of good food and, of course, there’s football. With the Panthers 10-0, who wouldn’t be thankful for football?

This is also a great time to step back and recognize a few of the things we’re thankful for. First and foremost, we’re thankful for our amazing clients. Second, we’re thankful for all of our great team members who continue to do impressive work and inspire all of us.

As a digital marketing agency, we’d be remiss if we didn’t mention that we’re thankful for technology. One of the most exciting parts of our work is staying up-to-date on the latest digital tools.

We always enjoy learning about new digital tools that allow us to do something better and more efficiently. This is why we’d like to share a few of our favorite Thanksgiving apps. These apps should help reduce the stress of planning Thanksgiving and free up some time to spend with friends and family.

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Oct 16

5 Reasons Why Webinars Should Be a Part of Your Content Marketing Strategy

In: Strategy Insights

Are you looking for a new way to generate content that attracts potential consumers and generates leads? According to research from the Content Marketing Institute and MarketingProfs.com, more than 62% of marketers are using webinars as a tactic to deliver B2B content marketing. The research also shows that marketers rate webinars as the third most effective tactic overall.

Here are five reasons why you should incorporate webinars into your content marketing strategy.

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May 19

4 Tips to Help You Make the Most of Your Online Presence

In: Strategy Insights

While most business owners see their web presence as a website where they simply showcase their company and products, the reality is that this should only be the beginning. In 2015, having a basic website just doesn’t cut it anymore. Your potential customers expect much more.

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Apr 28

5 Ways to Generate Sales Through Your Digital Marketing Platform

In: Strategy Insights

With the buyer’s ability to initiate the sales process through finding and discovering solutions via the web, there is no longer as much of a need for cold outbound marketing. This is why now, more than ever, it's important to recognize that your website is the most important sales and marketing tool in your belt. When utilizing the right digital techniques, your website becomes an inbound digital marketing platform that will bring qualified buyers right to the top of the sales funnel. 

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UNION is a full-service digital agency. We create experiences that help brands thrive. We believe to be relevant in today’s marketplace, brands must lead with a digital-first philosophy. We craft engaging digital experiences and integrated campaigns that are built on strategy and driven by data. At the heart of what we do is help brands create meaningful and enduring relationships with highly connected consumers.

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